Баку, 3 мая 2025 года — В столице Азербайджана состоялось торжественное закрытие первого Международного фестиваля креативности и эффективности Baku Flames. Кульминацией мероприятия стала церемония награждения, на которой были объявлены победители конкурсной программы.
Проекты, удостоенные наград, были отобраны международным жюри в рамках четырёх ключевых направлений: Core, Connect & Engage, Design Excellence и Effective Change. Эти работы отражают высочайшие стандарты и новаторские подходы в сфере креативной индустрии — как в регионе, так и за его пределами.
Фестиваль Baku Flames стал новой платформой для демонстрации идей, трансформирующих бизнес, культуру и общество. Его дебютное издание собрало ведущих профессионалов отрасли, объединив вдохновение, экспертизу и стремление к эффективным креативным решениям.
Полный список победителей Baku Flames 2025
Connect & Engage Track |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
Award |
| Digital & Mobile | Influencer & KOL (Key Opinion Leader) Campaigns | She Can! | FCB Almaty | Kazakhstan | Bronze |
| Digital & Mobile | Social Media Campaigns | Summer is Coming! | Windfor’s Tbilisi | Georgia | Bronze |
| Digital & Mobile | Social Media Campaigns | The Lost Comment | SEED | Kazakhstan | Shortlist |
| Media | Use of Audio Platforms | EEEOOOEEOEOOOOOOO | Bickerstaff.000 | Ukraine | Gold |
| Media | Use of Outdoor Media | MosaicVertising | Lokals CA | Uzbekistan | Silver |
| Media | Use of Audio Platforms | Voice of Georgia | Bank of Georgia | Georgia | Bronze |
| Media | Use of Outdoor Media | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Bronze |
| Media | Use of Outdoor Media | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine | Bronze |
| Media | Use of Outdoor Media | Emergency SIM | GForce Grey | Kazakhstan | Shortlist |
| Media | Use of Outdoor Media | Visible Bag | Synthesis Advertising Agency | Uzbekistan | Shortlist |
| PR | Low-Budget PR | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine | Gold |
| PR | Social Impact PR | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Silver |
| PR | Events & Stunts | Mountennis | GForce Grey | Kazakhstan | Shortlist |
| PR | Low-Budget PR | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Shortlist |
| PR | Social Impact PR | MosaicVertising | Lokals CA | Uzbekistan | Shortlist |
Core Track |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
Award |
| Advertising Campaigns | Corporate Social Responsibility (CSR) & Corporate Image | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Gold |
| Advertising Campaigns | Promotion & Activation Campaigns | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine | Gold |
| Advertising Campaigns | Radio & Audio Campaigns | EEEOOOEEOEOOOOOOO | Bickerstaff.000 | Ukraine | Silver |
| Advertising Campaigns | Social Impact Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Silver |
| Advertising Campaigns | Direct Marketing Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Bronze |
| Advertising Campaigns | Low Budget Campaigns | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine | Bronze |
| Advertising Campaigns | Low Budget Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Bronze |
| Advertising Campaigns | Radio & Audio Campaigns | Voice of Georgia | Bank of Georgia | Georgia | Bronze |
| Advertising Campaigns | Social Impact Campaigns | She Can! | FCB Almaty | Kazakhstan | Bronze |
| Advertising Campaigns | Corporate Social Responsibility (CSR) & Corporate Image | Visible Bag | Synthesis Advertising Agency | Uzbekistan | Shortlist |
| Advertising Campaigns | Direct Marketing Campaigns | Emergency SIM | GForce Grey | Kazakhstan | Shortlist |
| Advertising Campaigns | Integrated Campaigns | EEEOOOEEOEOOOOOOO | Bickerstaf.000 | Ukraine | Shortlist |
| Advertising Campaigns | Promotion & Activation Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Shortlist |
| Advertising Campaigns | Single Media Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Shortlist |
| Advertising Campaigns | Social Impact Campaigns | Visible Bag | Synthesis Advertising Agency | Uzbekistan | Shortlist |
| Film | Branded Content | You Are What You Watch | Breakfast Helsinki | Finland | Gold |
| Film | Local Culture | EEEOOOEEOEOOOOOOO | Bickerstaff.000 | Ukraine | Gold |
| Film | Corporate Social Responsibility (CSR) | She Can! | FCB Almaty | Kazakhstan | Silver |
| Film | Local Culture | Women Who Bring Spring | Playmakers | Georgia | Silver |
| Film | Short Online Films | Silence Is Not An Option — Stop Early Marriage | VarYox | Azerbaijan | Bronze |
| Film | Social Films | Women Who Bring Spring | Playmakers | Georgia | Bronze |
| Film | Viral Videos | The First Day, The Independence Day | Playmakers | Georgia | Bronze |
| Film | Corporate Social Responsibility (CSR) | It’s a Girl! | Playmakers | Georgia | Shortlist |
| Film | Other Consumer Products (Including Durable Goods) | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan | Shortlist |
| Film | Social Films | It’s a Girl! | Playmakers | Georgia | Shortlist |
| Film | Viral Videos | It’s a Girl! | Playmakers | Georgia | Shortlist |
| Film Craft | Cinematography | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan | Silver |
| Film Craft | Production Design | Imperfect Manifesto | SEED | Kazakhstan | Silver |
| Film Craft | Sound Design & Use of Music | EEEOOOEEOEOOOOOOO | Bickerstaff.000 | Ukraine | Silver |
| Film Craft | Cinematography | It’s a Girl! | Playmakers | Georgia | Bronze |
| Film Craft | Direction | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan | Shortlist |
| Film Craft | Production Design | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan | Shortlist |
| Film Craft | Sound Design & Use of Music | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan | Shortlist |
| Outdoor | Cultural & Regional Outdoor | MosaicVertising | Lokals CA | Uzbekistan | Gold |
| Outdoor | Ambient & Experiential | MosaicVertising | Lokals CA | Uzbekistan | Silver |
| Outdoor | Low Budget & High Impact | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine | Silver |
| Outdoor | Ambient & Experiential | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Bronze |
| Outdoor | Ambient & Experiential | Glass Shelter | ISD Group | Ukraine | Bronze |
| Outdoor | Ambient & Experiential | Neighbourfood | Happy People Project | Türkiye | Shortlist |
| Outdoor | Ambient & Experiential | This Is All I Can Afford | Happy People Project | Türkiye | Shortlist |
| Outdoor | Cultural & Regional Outdoor | Mountennis | GForce Grey | Kazakhstan | Shortlist |
| Outdoor | Low Budget & High Impact | MosaicVertising | Lokals CA | Uzbekistan | Shortlist |
| Outdoor | Low Budget & High Impact | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Shortlist |
Design Excellence Track |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
Award |
| Branding | New Brand Identity | Talisman Callsigns | Saatchi & Saatchi Ukraine | Ukraine | Gold |
| Branding | Brand Identity Refresh | Neftçi | Endorphin | Azerbaijan | Silver |
| Branding | New Brand Identity | Bakcell New Branding | Bakcell | Azerbaijan | Silver |
| Branding | Brand Identity Refresh | MEYVİ SPIRITS REBRANDING | Mariya Seilova / Anar Bakenova | Kazakhstan | Shortlist |
| Design | Promotional Items/Promotional Printed Media | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine | Gold |
| Design | Graphic Design | Georgian Flag of Europe | Holy Motors | Georgia | Silver |
| Design | Graphic Design | Talisman Callsigns | Saatchi & Saatchi Ukraine | Ukraine | Silver |
| Design | Book Design | Red Dragon’s Power | FCB Almaty | Kazakhstan | Bronze |
| Design | Graphic Design | My Home Is Your Home | Holy Motors | Georgia | Bronze |
| Design | Digital Design | Talisman Callsigns | Saatchi & Saatchi Ukraine | Ukraine | Shortlist |
| Design Craft | Art Direction | Glass Shelter | ISD Group | Ukraine | Silver |
| Design Craft | Art Direction | Large-Caliber Annual Report | Gusev Art Lab | Ukraine | Bronze |
| Design Craft | Art Direction | Neftçi PFK New Identity | Endorphin | Azerbaijan | Bronze |
| Design Craft | Typography | The Turkish National Youth Philharmonic Orchestra | Happy People Project | Türkiye | Bronze |
Effective Change Track |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
Award |
| Creative Strategy | Audience Insight | McDonald’s & Glovo Beach Delivery Pins | DDB Azerbaijan | Azerbaijan | Silver |
| Creative Strategy | Low-Budget Strategy | Nearest Bomb Shelter | Bickserstaff.000 | Ukraine | Silver |
| Creative Strategy | Tactical Strategy | Nearest Bomb Shelter | Bickserstaff.000 | Ukraine | Shortlist |
| Industry Effectiveness | Health & Wellness | Diabetes Hijacks Ads | SEED | Kazakhstan | Silver |
| Industry Effectiveness | Internet & Telecom | Besh G | BBDO CA | Kazakhstan | Silver |
| Industry Effectiveness | Government & Public Service | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Bronze |
| Industry Effectiveness | Services | Sedative Ads | We Digital | Uzbekistan | Shortlist |
| Sustainable Development Goals | Planet & Sustainability | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine | Gold |
| Sustainable Development Goals | Prosperity & Innovation | Visible Bag | Synthesis Advertising Agency | Uzbekistan | Silver |
Winner of the Green Flame (SDG Special Award) |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
| Sustainable Development Goals | Planet & Sustainability | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Winner of the Blue Flame (Grand Prix of the Festival) |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
| Advertising Campaigns | Promotion & Activation Campaigns | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine |
Best Agencies of the Festival |
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Agency Name |
Country |
Points |
| Bickerstaff.000 | Ukraine | 123 |
| Saatchi & Saatchi Ukraine | Ukraine | 94 |
| Lokals CA | Uzbekistan | 26 |
| Playmakers | Georgia | 18 |
| FCB Almaty | Kazakhstan | 16 |
Best Brands of the Festival |
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Brand |
Country |
Points |
| Ukrainian Pavilion in Venice | Ukraine | 78 |
| Kernel & Ministry of Foreign Affairs of Ukraine | Ukraine | 71 |
| Galychyna | Ukraine | 45 |
| Payme | Uzbekistan | 26 |
| Dronarium Ukraine | Ukraine | 23 |
Поздравляем всех победителей и финалистов и благодарим всех, кто прислал свои работы.
See you at Baku Flames 2026!
